Weekly Tools to Advocate for Yourself and Your Ideas

Losing My Sunglasses and Finding Another Story

Make Them Feel Significant

Make Them Feel Significant

If you want to win someone’s attention, loyalty or engagement, make them feel significant. Every one of us wants to feel like we matter, and that our lives have meaning. It’s …
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You Can’t Advocate Until You Believe

Your Toughest Jury is You

Your Toughest Jury is You

Your toughest jury is you. I always tell my clients and my keynote speaking audiences that they have juries. Your jury is anyone you want to persuade, influence or convince. It might be your clients, …
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Imposter Syndrome Is a Lie

Imposter Syndrome Is a Lie

When my clients tell me that they suffer from “Imposter Syndrome”, I tell them Imposter Syndrome is a lie. And it quite literally is. My clients come to me because they …
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Advocate Is a Verb

Advocate Is a Verb

The word “advocate” is a verb and it’s time for you to start doing it. Before we started with social distancing, I …
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Credibility Always Comes First

Credibility Always Comes First

No matter what you want to win, credibility always comes first. You can’t win sales, attention, loyalty or engagement without it. For twenty years I’ve defended …
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Video Calls Scare You

How to Be Interesting on Video

How to Be Charismatic on Video

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